High Ridge Brands, headquartered in Stamford, Connecticut, is focused on providing high-quality personal care products at compelling value. Today, High Ridge Brands has a portfolio of trusted, iconic brands serving personal cleansing, hair care, and oral care markets primarily across North America and Europe. Its brand portfolio includes Alberto VO5®, Binaca®, Coast®, Dr. Fresh®, Firefly®, LA Looks®, Rave®, REACH®, Salon Grafix®, Thicker Fuller Hair®, White Rain®, Zero Frizz®, Zest®, and as well as several licensed brands. With offices in Stamford, CT, Buena Park, CA, Slough, UK and Shenzhen, China, High Ridge Brands has a global presence. The company operates an asset-light business model, outsourcing most of its manufacturing needs, and currently has approximately 175 employees worldwide.