High Ridge Brands is a proud sponsor of "The Family-to-Family Shower To The People Program."
The mission: to provide basic personal care items to American families living in profound poverty.

Rise And Shine!

High Ridge Brands, makers of Zest, VO5, Rave, Coast and White Rain, is donating up to 3 million showers to families in need.*

The Facts

Over 45 million Americans live in poverty and many simply can't
afford everyday essentials like soap, shampoo and conditioner.
In fact, SNAP and other federal assistance programs don't cover the purchase of personal care items, so millions of low income families must either do without soap and shampoo, use less, borrow, or make difficult trade-offs with other living expenses. This is where many social service organizations, like Family-to-Family, help fill the gap.
"High Ridge Brands is committed to helping American families struggling to make ends meet. Our donations will help provide these families with high quality personal cleansing  products to start their day off with the positive feeling of confidence and dignity that comes from being clean and looking great."

– James Daniels, CEO, High Ridge Brands
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Ways to Help

1 Redeem Coupons
From Jan 15, 2014 to Mar 15, 2014 High Ridge Brands will donate 1 shower, up to 2 million showers, for every specially marked coupon redeemed.
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2 MAKE A PRODUCT DONATION TO a social service organization
Personal care items like soap and shampoo are often last on the list for families and community centers, so donations are critical.
Find A Location
For a monthly donation of $15, Family-to-Family will make sure a struggling American family is supplied with soap, shampoo and more, each and every month.
Sponsor Here


High Ridge Brands is a proud sponsor of The
Family-To-Family Shower To The People Program.
Family-to-Family, Inc. is a nonprofit organization dedicated to connecting, one-to-one, families with enough to share with impoverished American families with profoundly less. Family-to-Family is proud to receive support from High Ridge Brands as they launch a new poverty relief effort, "The Family-to-Family Shower To The People Program," designed to provide badly needed and essential personal care items to families living in poverty. Learn More Family-to-Family.org
"It's hard for most of us to imagine what kind of emotional toll living in poverty exacts. The stress and worry about the basics many of us take for granted -- from feeding your family to keeping them clean and healthy -- all become very overwhelming."

– Pam Koner, Founder of Family-to-Family


HASTINGS-ON-HUDSON, N.Y., March 9, 2016 /PRNewswire/ — Family-to-Family, Inc., a national non-profit poverty relief organization announced today that High Ridge Brands, maker of Zest®, VO5®, White Rain®, Coast® and Rave® is donating thousands of personal care products to The Boys & Girls Club of Greater Flint to kick off Family-to-Family’s “Bath-Packs for Flint” campaign. For full article, click here.

*Starting Nov. 1, 2013, High Ridge Brands will donate one million showers worth of product to participating social service organizations. Then, for every specially-marked coupon redeemed between January 15, 2014 to March 15, 2014, High Ridge Brands will donate another shower's worth of product up to 2 million showers. Valid in the U.S. only. Calculation: One (1) ounce of shampoo, conditioner and body wash equals (=) 2 showers, and one (1) ounce of bar soap equals (=) 8 showers.
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